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RAZAK MAJID

A · Entrepreneurship & Business Development

Digital Entrepreneurship for Beginners

Bahasa Melayu title: Keusahawanan Digital untuk Permulaan

Programme overview

Starting a business online has never been more accessible, yet beginners are often overwhelmed by platforms, tools and conflicting advice. This programme provides a clear, step-by-step introduction to running a small business digitally: choosing what to sell, setting up a basic online presence, using marketplaces and social media, accepting payments and managing orders. Participants learn which tools matter at the start and which can wait, how to avoid common mistakes and how to build trust with online customers. The content is grounded in practical digital entrepreneurship approaches suited to Malaysian consumers and platforms.

Target participants

  • New and aspiring online entrepreneurs
  • Home-based and community entrepreneurs
  • Students and graduates exploring self-employment

Learning outcomes

By the end of the programme, participants will be able to:

  • Choose a viable product or service to sell online
  • Set up a basic online presence across social media and marketplaces
  • Apply simple practices for payments, orders and delivery
  • Create trust-building content and customer communication
  • Plan the first 30 days of online sales activity

Key modules

  1. 01

    The Digital Business Landscape

    Online business models, marketplaces, social commerce and what suits beginners.

  2. 02

    Choosing What to Sell

    Product selection, sourcing and simple validation.

  3. 03

    Setting Up Your Presence

    Business profiles, catalogue listings, basic branding and contact channels.

  4. 04

    Payments, Orders and Delivery

    E-wallets, payment links, courier options and order handling.

  5. 05

    First Sales and Customer Trust

    Content that builds credibility, responding to enquiries and handling reviews.

Training methodology

  • Step-by-step demonstrations on commonly used platforms
  • Hands-on set-up of business profiles
  • Guided content creation exercise
  • 30-day action planning

Participant takeaways

  • Digital business set-up checklist
  • Starter content templates
  • 30-day launch plan

Suitable organisational use cases

  • Community and B40 entrepreneur programmes
  • Student entrepreneurship activities
  • Career transition and income generation initiatives

Frequently asked questions

How long is this programme?

It is typically delivered as a 1–2 Hour Talk, Half-Day Workshop or Full-Day Training. The duration can be configured to suit your schedule.

Can it be delivered online or in Bahasa Melayu?

It can be delivered in person, online or in a hybrid format, in English, Bahasa Melayu or bilingually.

Can the content be customised for our organisation?

Yes. Examples, case studies and activities are adapted to your sector, participants and objectives, and topics can be combined with other programmes.

How much does this programme cost?

Indicative fees start from RM900. The final quotation depends on participant numbers, customisation, delivery mode and location, and is confirmed in writing.

How do we book this programme for our team?

Request a quotation or proposal through the enquiry form. You will receive a written proposal and quotation, and dates are confirmed once your organisation approves.

Interested in this programme?

Tell me about your participants and objectives, and I will prepare a tailored proposal and quotation.

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