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RAZAK MAJID

C · Artificial Intelligence & Digital Transformation

Digital Transformation Fundamentals

Bahasa Melayu title: Asas Transformasi Digital

Programme overview

Digital transformation is often misunderstood as buying new systems. In reality, it is about rethinking how an organisation serves customers, runs processes and makes decisions with the help of digital technology. This programme gives participants a clear, practical understanding of digital transformation: its drivers, components and common pitfalls. Participants examine customer experience, process digitalisation, data, cloud and AI, and the leadership and culture needed to sustain change. Using a simple framework, they assess their organisation's current state and identify priority initiatives. The programme suits organisations at the beginning of, or midway through, their digital journey.

Target participants

  • Managers and department heads
  • Transformation and innovation teams
  • SME owners planning digitalisation

Learning outcomes

By the end of the programme, participants will be able to:

  • Explain the key components and drivers of digital transformation
  • Distinguish between digitisation, digitalisation and transformation
  • Assess the organisation's current digital maturity
  • Identify priority initiatives with clear value and feasibility
  • Recognise the leadership and change factors that determine success

Key modules

  1. 01

    What Digital Transformation Really Means

    Drivers, myths and lessons from successful and unsuccessful initiatives.

  2. 02

    Customer Experience

    Digital touchpoints, service journeys and rising expectations.

  3. 03

    Processes and Operations

    Digitalising workflows, reducing paper and integrating systems.

  4. 04

    Data, Cloud and AI

    Foundations for insight and automation.

  5. 05

    People, Leadership and Culture

    Skills, change management and sustaining momentum.

  6. 06

    Building a Roadmap

    Maturity assessment, prioritisation and quick wins.

Training methodology

  • Maturity self-assessment
  • Case discussions
  • Group prioritisation exercise
  • Roadmap drafting

Participant takeaways

  • Digital maturity assessment
  • Initiative prioritisation matrix
  • Draft transformation roadmap

Suitable organisational use cases

  • Management awareness programmes
  • SME digitalisation initiatives
  • Departmental transformation planning

Frequently asked questions

How long is this programme?

It is typically delivered as a 1–2 Hour Talk, Half-Day Workshop, Full-Day Training or Two-Day Training. The duration can be configured to suit your schedule.

Can it be delivered online or in Bahasa Melayu?

It can be delivered in person, online or in a hybrid format, in English, Bahasa Melayu or bilingually.

Can the content be customised for our organisation?

Yes. Examples, case studies and activities are adapted to your sector, participants and objectives, and topics can be combined with other programmes.

How much does this programme cost?

Indicative fees start from RM900. The final quotation depends on participant numbers, customisation, delivery mode and location, and is confirmed in writing.

How do we book this programme for our team?

Request a quotation or proposal through the enquiry form. You will receive a written proposal and quotation, and dates are confirmed once your organisation approves.

Interested in this programme?

Tell me about your participants and objectives, and I will prepare a tailored proposal and quotation.

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