Ts. Abdul Razak b. Abdul Majid, CMILT, MTAM, P.P.C (Per)|Professional Trainer | Business Strategist | Consultant
B · Digital Marketing & Social Media Strategy
Bahasa Melayu title: Strategi Penjanaan Prospek dan Penukaran Pelanggan
Attention alone does not pay the bills; enquiries and conversions do. This programme helps businesses design a lead generation system that attracts the right prospects and converts them efficiently. Participants learn to create compelling offers and lead magnets, build simple landing pages and forms, use WhatsApp and messaging effectively, and nurture prospects through follow-up sequences. The programme also examines the hand-over between marketing and sales, response time, enquiry handling and conversion tracking. Participants map their current funnel, identify where leads are lost and design practical improvements that can be implemented quickly.
By the end of the programme, participants will be able to:
Traffic, leads, qualified prospects and customers: where value is won and lost.
Consultations, guides, trials, demonstrations and time-limited offers.
Structure, messaging and reducing friction.
WhatsApp Business, email and response scripts.
Qualification, response speed, sales hand-over and tracking.
It is typically delivered as a Half-Day Workshop or Full-Day Training. The duration can be configured to suit your schedule.
It can be delivered in person, online or in a hybrid format, in English, Bahasa Melayu or bilingually.
Yes. Examples, case studies and activities are adapted to your sector, participants and objectives, and topics can be combined with other programmes.
Indicative fees start from RM1,600. The final quotation depends on participant numbers, customisation, delivery mode and location, and is confirmed in writing.
Request a quotation or proposal through the enquiry form. You will receive a written proposal and quotation, and dates are confirmed once your organisation approves.
Tell me about your participants and objectives, and I will prepare a tailored proposal and quotation.
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