Ts. Abdul Razak b. Abdul Majid, CMILT, MTAM, P.P.C (Per)|Professional Trainer | Business Strategist | Consultant
A · Entrepreneurship & Business Development
Bahasa Melayu title: Pemerolehan Pelanggan dan Pembangunan Perniagaan
Sustainable sales come from a repeatable process, not occasional bursts of effort. This programme equips participants to define their ideal customers, build a pipeline of qualified prospects and convert conversations into confirmed business. It combines offline and online approaches (referrals, partnerships, networking, direct outreach and digital channels) and shows how to choose the right mix for a given market and budget. Participants practise consultative conversations, proposal writing and follow-up discipline, and leave with a simple sales pipeline they can manage weekly. The programme is relevant to both business-to-consumer and business-to-business contexts.
By the end of the programme, participants will be able to:
Segmenting the market and identifying the customers worth pursuing first.
Referrals, partnerships, events, direct outreach and digital lead sources.
Questioning, listening and positioning solutions around customer outcomes.
Structuring offers, handling objections and closing professionally.
Tracking prospects, follow-up routines and simple conversion metrics.
It is typically delivered as a Half-Day Workshop, Full-Day Training or Two-Day Training. The duration can be configured to suit your schedule.
It can be delivered in person, online or in a hybrid format, in English, Bahasa Melayu or bilingually.
Yes. Examples, case studies and activities are adapted to your sector, participants and objectives, and topics can be combined with other programmes.
Indicative fees start from RM1,600. The final quotation depends on participant numbers, customisation, delivery mode and location, and is confirmed in writing.
Request a quotation or proposal through the enquiry form. You will receive a written proposal and quotation, and dates are confirmed once your organisation approves.
Tell me about your participants and objectives, and I will prepare a tailored proposal and quotation.
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